Last night ABC showed everyone live reboots of older shows such has The Facts of Life and Diff’rent Strokes. These featured a myriad of famous celebrities such as Allison Tolman, Gabrielle Union, Kevin Hart, Jennifer Aniston, and John Lithgow. They created realistic advertisements to match the retro feel. Even brands like Oscar Meyer, Jack in the Box, and Kraft got into the action providing themselves for the retro callbacks. Jimmy Kimmel was the first one to try something like this.
- Jack in the Box had a commercial featuring Shoulder Patties which added burgers to the popular 1980s fashion style.
- The commercial features Jennifer Beals and she is a woman looking to save time on lunch and goes after shoulder patties.
- ABC teamed up with Ryan Reynold’s agency Maximum Effort and they are creating real ads to combine with retro vibes.
“Jimmy Kimmel’s first Live in front of a Studio Audience concept shows—All in the Family and The Jeffersons—aired back in December 2019.”