A great cover letter can be beneficial by making a good impression on hiring decision-makers. The goal should be to connect with the reader and find a common link. While the resume presents an overview of your skills and employment history, the cover letter shows your personality. Ideally, the cover letter should be anywhere from half a page to a single page in length. A few things to keep in mind when writing the cover letter are to have the right tone, tailor it to fit the job description, and make sure to grab the reader’s attention by telling them why you are a great candidate.
- Show enthusiasm for the job in question rather than for the company as a whole.
- Don’t overdo it with thanking the hiring manager, as it may sound desperate.
- Don’t be overly formal in your salutation (don’t say “To whom it may concern”).
“A more interesting way to grab the hiring manager’s attention is to start with a specific anecdote highlighting why you are a great candidate.”