Social media influencers have become much more popular during the recent years and some of them are able to make a living just by promoting posts. When you hire an influencer you want to make sure that they are related to your industry or business. You also want to use tools such as Grin that will help you increase your follower count as well as engagement rate. Finally, make sure that you are engaging with your audience as this will help your rate go way up.
- A general rule of thumb is, above a certain threshold, an influencer can make $10 per every thousand followers.
- On Instagram, a macro-influencers can earn from $5,000 to $10,000 for a post.
- On TikTok, payments per post range from $5 for a nano-influencer to $2,500 or more for a mega-influencer.
“Popular social media platforms play a big role and other factors go into how much influencers decide to charge.”